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Opportunity to Win, Even as You Lose

By joining The Challenge you're already a winner for taking an important step to improve your health and lose excess pounds. However, to provide further encouragement to keep tracking your progress, The Challenge will occasionally highlight prize opportunities to help you stay motivated and focused on the steps to a healthier lifestyle. All opportunities will be different. See details below, and keep coming back!

All opportunities will be different, and information on them will be posted here. Some may require you to take action, like registering or sending an email. Others will reward your ongoing participation. For example, you might be eligible to win something if you registered weight loss or achieved a milestone during a certain time frame. So, keep coming back!

Current Prize Opportunities

2,000,000 Pound Milestone – Promotion Sponsored by STATE FARM®

Update your progress on your weight tracker between March 21st and April 3rd, and you could win an iPhone or State Farm Visa Gift Card! See details below.

Previous Prize Opportunities

02.04.08 - Congratulations to the winners of the NordicTrack Treadmill Sweepstakes:

  • Penny S, Hudson IL
  • Chris G, Columbus OH

07.26.07 - Steve Harvey Morning Show - As you heard on the Steve Harvey Morning Show, register for The Challenge today before Midnight CST to be eligible to win one of five iPod Nanos or one of five Dr. Ian-autographed Extreme Fat Smash Diet books. (Winners to be posted here soon!)

07.25.07 - Tom Joyner Morning Show - As you heard on the Tom Joyner Morning Show, update your weight profile today before Midnight CST to be eligible to win one of five iPod Nanos or one of five Dr. Ian-autographed Extreme Fat Smash Diet books. (Winners will be posted here soon)

07.20.07 - Atlanta GA Local Radio Broadcast: Be one of the first 50 people to register or revisit your 50 Million Pound Challenge account after Dr Ian's announcement and receive a $10 gift card.

7.12.07 - Steve Harvey Morning Show - Be one of the first 300 people to register for the program after Dr Ian's announcement and receive a $10 giftcard. (Winners will be notified and results posted here soon)

6.28.07 - Steve Harvey Morning Show - Eligibility to win a prize package consisting of: An Extreme Fat Smash Diet Book, 50 Million Pound Challenge T-shirt and an iPod Nano!

  • Caryn W, Baton Rouge LA

5.31.07 - Steve Harvey Morning Show - 10 T-shirt, Extreme Fat Smash Diet book prize combos (Winners will be notified and results posted here soon)

5.16.07 - Tom Joyner Morning Show – 10 T-shirt, Extreme Fat Smash Diet book prize combo Winners:

  • Renea C, Mansfield OH
  • Rholaunda T, Delray Beach FL
  • Erica C, St Albans NY
  • Ryan Z, Mokena IL
  • Frantz M, Yonders NY
  • Malkia C, Florida CIty FL
  • Debbie W, Stone Mountain GA
  • Casandra D, Charlotte NC
  • Bridgette P, Palmer AK
  • LuWanda B, Plano TX

5.15.07 - Steve Harvey Morning Show – 10 T-shirt, Extreme Fat Smash Diet book prize combo Winners:

  • Garry H, Miami FL
  • Gina B, Elmont NY
  • Monica M, Dallas TX
  • Nicole C, Charlotte NC
  • Geanna K, Riverside CA
  • Pamela W, Pelham AL
  • Keisha S, Brandon FL
  • Harvey M, Edgerton WI
  • Selusta K, Montgomery AL
  • Gustavo M, Reading PA

5.02.07 - Steve Harvey Morning Show – 10 iPod Nanos Winners:

  • Cortney S, Sicklerville NJ
  • Marilynn T, College Park GA
  • J R, Little Rock AR
  • Sandra F, District Heights MD
  • Melanie R, Martinez GA
  • Robert L, Pittsburgh PA
  • Ade O, Somers NY
  • Tahisha L, Pomaria SC
  • Leon J, Philadelphia PA
  • Vanessa S, West Columbia SC

4.30.07 - Tom Joyner Morning Show – 10 iPod Nanos Winners:

  • Michelle W., Woodridge IL
  • Angela A., Baton Rouge LA
  • LeAndrew T., Texarkana AR
  • Lakelia H., Indanola MS
  • Susan M., Murphy TX
  • Sherri H., Los Angeles CA
  • Ken K., Lakewood CO
  • Greshynka T., Maywood IL
  • Katherine O., Tucson AZ
  • Drucilla T., Pensacola FL

4.19.07 - Steve Harvey Morning Show – 20 autographed books (Winners will be notified and results posted here soon.)


2,000,000 Pound Milestone – Promotion Sponsored by STATE FARM®

  1. NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED. THIS SWEEPSTAKES IS INTENDED FOR PLAYING IN THE UNITED STATES ONLY.

  2. How To Enter: There are two ways to enter. 1) Visit the official website, 50millionpounds.com, between March 21, 2008, and April 3, 2008, and update your progress on the Personal Weight Tracker. You may enter as often as you would like, but only one entry per day will be counted. Or 2) Send your name and address on a 3x5 index card to: 50 Million Pound Challenge, 2,000,000 Pound Milestone, Bldg. D-3, 1 State Farm Plaza , Bloomington, IL 61710. Only one entry allowed per card and each card must be sent separately with a unique postmark. Each card received will be counted as an entry for all prize opportunities. Each entry received will be eligible for only one prize drawing. Please see Rule 5 for additional details concerning prizes. All web entrants must have a valid E-mail address.

  3. Promotion Start and End Dates: Promotion begins on March 21, 2008, at 12:01 a.m. CST and ends at 11:59 p.m. CST, April 3, 2008.

  4. Eligibility: Promotion open to legal residents of the 50 United States and the District of Columbia, age 18 or older on March 21, 2008. Employees and Agents of Sponsor, employees of Agents of Sponsor, its parent and affiliated companies, advertising agencies, and the immediate family and household members of each are not eligible. All federal, state and local laws apply. Void where prohibited. Sponsor and its affiliated parent company, and advertising agencies, are not responsible for printing, distribution or production errors and may rescind, cancel or revoke this drawing based upon any such error without liability and at its sole discretion. By participating in this promotion, entrants waive all right to, and hold harmless, Sponsor and its advertising and promotions agencies from any loss, damage or expense arising out of or in connection with participation in this promotion or the acceptance, use or misuse of any prize.

  5. Odds: Odds of winning depend on the number of qualified entries received. Purchase of a State Farm product will not improve odds of winning.

  6. Prize Details: There will be 1 random winner selected for each prize. All qualified participants have an equally random chance to win one of three prizes. The prizes are as follows:

    • Prize #1: 8 Gigabyte iPhone (Phone plan not included. Approximate retail value of $399.00)
    • Prize #2: $500 State Farm Visa Gift Card
    • Prize #3: $1000 State Farm Visa Gift Card

    No prize substitution or cash redemption allowed by winner. Prizes are not transferable. All federal and state taxes on prize are the sole responsibility of the winner. Sponsor reserves the right to substitute a prize of equal or greater value should the featured prize become unavailable. All prizes will be awarded.

  7. Prize Delivery: Prizes will be mailed to winners within 6 weeks of the drawing. Actual drawings for prizes will be held on or about April 3, 2008.

  8. Awarding of Prize: Representatives from a third party vendor will conduct the drawings for prizes. The decisions of the Sponsor on all matters relating to this promotion are final. The prize winners will be notified by email and prize winners will be announced on April 7, 2008. Prize notification e-mails returned as undeliverable will be disqualified and an alternate winner selected. All prizes claimed will be awarded. Winners agree that Sponsor may use their names or likeness for advertising and publicity purposes without additional compensation (except where prohibited).

  9. Miscellaneous: Sponsor reserves the right, in its sole discretion to cancel or suspend this Promotion should fraud, virus, bugs or other causes beyond the control of Sponsor corrupt the administration, security or proper play of the Sweepstakes. With respect to computer entries, sponsor is not responsible for computer system, phone line, hardware, software or program malfunctions, or other errors, failures or delays in computer transmissions or network connections that are human or technical in nature. Should multiple users of the same e-mail account enter the Promotion and a dispute thereafter arise regarding the identity of the entrant, the authorized subscriber of said e-mail account at the time of entry will be considered the entrant. “Authorized account subscriber” is defined as the natural person who is assigned an e-mail address by an Internet access provider, on-line service provider or other organization which is responsible for assigning e-mail addresses or the domain associated with the submitted e-mail address. Automated entries are prohibited, and any use of such automated entries shall result in disqualification. Sponsor reserves the right at its sole discretion, to disqualify any individual (and all of his or her Promotion entries) who tampers with the entry process.

  10. Liability for Use of Prize: By accepting the prize, the winner agrees that the Sponsor and its respective parent, subsidiaries, and affiliate companies, Tukaiz LLC, and each of their respective directors, employees, and agencies will be released and held harmless for any injuries, losses, or damages of any kind related in any way or sustained in connection with the acceptance, use or misuse, of the prize. The Sponsor has neither made, nor is in any manner responsible or liable for, any warranty, representation, or guarantee, express or implied, in fact or in law, relative to any prize, regarding the use, value or enjoyment of the prize, including, without limitation, its quality, mechanical condition or fitness for a particular purpose.

  11. Trademarks: Any trademarks used in this promotion are the property of the respective trademark owners and are used for identification purposes only.

  12. List of Winner(s): For a list of winners, send a self-addressed, stamped envelope to State Farm Marketing, Two Million Pound Milestone Winners List, 1 State Farm Plaza, Bloomington, IL 61710 by May 31, 2008.

  13. Sponsor: State Farm Mutual Automobile Insurance Company. One State Farm Plaza, Bloomington, IL 61710. State Farm is in the business of insurance and financial products and services.

  14. Privacy: Please see Sponsor's Privacy Policy at http://www.statefarm.com/about/privacy/privacy.asp.